Source: Hebei News Network
“Hi guys, nice to see you again! Here is Zuoyou Jiayuan Scenic Spot in Lulong County, Qinhuangdao City. I’d like to recommend you the Shibali vermicelli produced by Zhongshu Group.”
Recently, a public welfare event was launched in Zuoyou Jiayuan Scenic Spot in Lulong County, hosting livestreaming sessions to help shake off poverty.
The event was co-sponsored by the Poverty Alleviation Office of Lulong County, Liutian Gezhuang Township government and Zuoyou Jiayuan Scenic Spot. The “Amazing Mom”, a team with 21.93-million-fan We-media account “Uncle Crane Zhang Wenhe” on Douyin, was invited to host livestreaming, to promote poverty relief products, such as apples, vermicelli, and red wine, produced by the supporting enterprises in Lulong County. The income will be used for poverty alleviation, helping Lulong County shake off poverty with consumption.
“In recent years, based on local conditions and resource endowments, Liutian Gezhuang Township has adopted the model of “enterprise (cooperative) + impoverished households”, and introduced the projects of pig breeding, apple planting, wine grape planting, peach planting, and asset income, with the support of loving enterprises, taking the “government-enterprise alliance” model as the carrier, focusing on industrial development and projects. 855 registered impoverished people in 573 households have shaken off poverty and generated income.” said Wang Jie, deputy secretary of the Party Committee of Liutian Gezhuang Township.
The achievement in poverty alleviation of Liutian Gezhuang Township is typical in Lulong County’s poverty relief work. Lulong County has launched the event of poverty alleviation with consumption since this year, to promote the poverty relief products.
On September 24, a matchmaking meeting for the production and marketing of poverty alleviation products was held, exhibiting more than 40 kinds of poverty alleviation products produced by supporting enterprises. Major supermarkets and loving companies placed orders according to their needs, which helped the impoverished people shake off poverty and generate income.
At the same time, the Party members and officials throughout the county have participated in the event, to buy poverty relief products through online and offline platforms. In addition, the Poverty Alleviation Office and the Organization Department of Lulong County ordered government officials to rural villages to work as advisers and promote poverty relief products..
Up to now, the Civil Affairs Bureau and the Education and Sports Bureau of Lulong County have purchased agricultural products from impoverished areas with 86,200 yuan through 832 platforms. Cooperated with Tesco Commerce, Huifeng Shopping Center, and Dongle Commerce, Lulong County has built 3 poverty alleviation areas, and one poverty alleviation hall with Yongpingfu Agricultural and Sideline Products Distribution Office, to sale the poverty alleviation products across the county.
31 products of 4 categories produced by 9 supporting enterprises in the county, including seasonal fresh vegetables, fresh fruits, agricultural and sideline processing, and poultry, meat and eggs, have been identified as the provincial poverty relief products.
The Lulong County Poverty Alleviation Product Production and Marketing Matchmaking Meeting was held by the Poverty Alleviation Office, with the transaction volume of more than 13,500 yuan. In addition, Baigong Steel has signed a cooperation intention with Gaocheng Food and Fenghe Agriculture, and Kangzi Baide with Aoxing Food, Gaocheng Food and Fenghe Agriculture.
The sales of poverty products such as poultry eggs, dried and fresh fruits, peanuts, vermicelli and sweet potatoes has reached 95,200 yuan.
In order to increase the reputation and promote consumption of poverty products, relevant information were released on WeChat, to help the impoverished people get ride of poverty and generate income. The Poverty Alleviation Office issued a notice on the “List of Poverty Alleviation Products of Lulong County” and published it on the “Lulong Today” newspaper and Lulong TV, clarifying the channels for purchasing poverty alleviation products. The Lulong TV station has reported the three newly established poverty alleviation areas and one poverty alleviation hall, creating a good atmosphere for the whole society to consume poverty alleviation products.
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