Source: Qinhuangdao Tourism Strategy
The 2019 Qinhuangdao International Marathon is about to start with the stunning logo of the above picture. What is going on?
Under the background of fully promoting the construction of international tourism city, it is of great significance to build Qinhuangdao brand or IP with international elements, the concept of international vision and humanistic spirit Therefore, Qinhuangdao proposed to build “Qu (Interesting) Qinhuangdao” as the city symbol and develop it into the city brand and IP of Qinhuangdao.
Qu(Interest)
With the word “Qu”, Qinhuangdao interprets the history and culture, realistic charm and future brilliance of Qinhuangdao City. Themed with “Qu”(interest), Qinhuangdao interprets the theme of “interest”, excavates interesting things, events and activities, and stimulate the desire to explore.
Qinhuangdao, “a city of fun”, and a city where you want to come and never want to go.
“Qu” and “Qin”
Chinese Pinyin initials of “Qu” and “Qin” in “Qu (Interesting) Qinhuangdao” are both Q.
“Qu” and “Go”
“Qu” and “Go” share the similar pronunciation in Chinese with the meaning of “going” to Qinhuangdao.
Fun and interesting
“Qu” means fun or interesting, expressing that there are many interesting cultures and fun products in Qinhuangdao.
Interesting
The vowel “in” of “Qin” (秦) also lies in “interesting” and means interesting holidays for foreign friends.
Quality
“Q” is the first letter of quality in English, meaning quality is the uppermost.
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Chinese manuscript